Many people feel constantly under attack from gastrointestinal issues like IBS, IBD and gastritis. However, not all GI symptoms are what you might think. Drug manufacturer, Novartis, has recently launched a campaign entitled, What Am I Wrestling With, encouraging people to get to know and ask more questions about their symptoms. The campaign features a pesky professional wrestler who they hope will bring awareness to knowing your symptoms and talking to your doctor about carcinoid tumors. Carcinoid tumor symptoms can mimic the symptoms of IBS and proper diagnosis is critical for treatment. Hopefully, the campaign is a success and no one will have to endure a German Suplex from a carcinoid tumor.